Qantas Airways have hit upon a genius way to entice visitors into the Australian outback by offering free one-way flights for those interested in seeing the deep interior of the country. The initiative is called 'Fly Free To The Outback'.

Despite seeing record tourism numbers in 2017, Tourism Northern Territory has put together an alluring deal with Qantas Airways to make sure don't forget about amazing areas such as Uluru, Alice Springs and Darwin.

Now's your chance to fly free to the Outback. #Australia https://t.co/Gg1LToNlK8

— AFAR Media (@AFARmedia) June 9, 2018

Anyone can take advantage of the deal on any flight taken before December 31, 2018, as long as it's booked by July 31. In order to qualify for the deal, visitors will have to spend at least two nights in the Northern Territory.

In 2017, approximately 8.12 million international tourists arrived in Australia, an increase from the previous year, according to Statistica.com. However, the majority of tourists tend to stick to the main coastal cities, with Sydney receiving the lion's share of tourists.

This initiative will surely encourage some much-needed tourism growth in the fascinating and remarkable red centre.